J.Crew Catalog: Behind the Scenes at Chamonix

On J.Crew's homepage, on the lower left hand side, there is a new feature called "Chamonix Behind the Scenes". Click on the logo for a flash presentation for an inside look at J.Crew's recent photo shoot (at the Chamonix-Mont-Blanc) for their holiday collection.

There are lots of cool things to peruse using the place marker signs as guides, including a mini-interview with Tracy Morgan (J.Crew's Director of Set Design), a "get to know" the cast of models for the shoot, and even a recipe for Fondue Pour Deux! :)

I really enjoyed the "cast interview" (with Tracy) and "meet the cast". I think it is great that J.Crew pulled some random {and gorgeous} people "off the street" to be a part of their catalog. (How lucky are they!?!) ;)

What are your thoughts on this flash-behind-the-scenes look? What are your thoughts on the location itself- do you love it or would you have preferred another spot? Do you think the new catalog is one of their better ones? :)